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Mandarina Duck targets €33.5 million revenue in 2025 as e-tail grows to include Canada


Translated by

Nicola Mira

Published



September 18, 2025

Italian handbag and luggage brand Mandarina Duck, owned by Korean group E-Land, is steering a steady course through a turbulent 2025. The brand is forecasting a revenue of €33.5 million for fiscal 2025, and expects to keep growing next year across all distribution channels, from direct retail to wholesale and e-tail.

Mandarina Duck, Fall/Winter 2025-26
Mandarina Duck, Fall/Winter 2025-26

Mandarina Duck’s retail footprint currently extends to approximately 600 retailers worldwide via the wholesale channel, 10 monobrand stores in Italy, two corners at El Corte Inglés department stores in Spain, the outlet stores at La Roca Village and Fidenza Village, as well as the recently revamped e-shop. The brand has told FashionNetwork.com the latter will soon be operational in a new market, Canada.
 
Mandarina Duck’s most recent physical stores feature the interiors concept first introduced with the store at Bergamo airport in Italy. It is the same adopted by the brand for the restyling of its stores in Venice, Florence Por Santa Maria and Bergamo, as well as the recent opening in Verona. A Mandarina Duck spokesperson told FashionNetwork.com that the concept “aims to standardise the brand’s retail image across all stores, reflecting Mandarina Duck’s values of movement, discovery and innovation, and offering customers an immersive, consistent in-store experience.” Mandarina Duck added that “the plan is to gradually upgrade all existing stores with the new look. The brand’s new spaces, whether physical or digital, will no longer be mere purchasing venues, but places of discovery and inspiration, forging a relationship with an increasingly demanding, connected audience.”

Mandarina Duck, Fall/Winter 2025-26
Mandarina Duck, Fall/Winter 2025-26

In 2025, monobrand stores are set to account for 30% of the revenue of Mandarina Duck, a brand inspired by travelling and the mandarin duck’s colourful plumage, with the wholesale channel accounting for 60%, e-tail for 5%, and other channels for the remaining 5%.
 
In terms of Mandarina Duck’s wholesale revenue, exports account for 59% of the total, and no new market openings are currently planned. Online sales outside Italy account for approximately 60% of the brand’s e-tail revenue, which is growing vigorously in both EU and non-EU markets.
 
In the campaign for the Fall/Winter 2025-26 collection, whose first drop is now available online and at physical stores, Mandarina Duck has paid tribute to Rotterdam’s architecture through a narrative focused on smart travelling with a light-hearted, stylish and insightful spirit. Piet Blom’s celebrated Cube Houses – a radical housing project developed in the 1970s by one of the Netherlands’ master architects – are an invitation to travel and make discoveries with a fun mood. The Cube Houses, conceived as a ‘house forest,’ act as inspiration for journeys in which adventure blends with leisure, and where choosing a hostel over a hotel places the unexpected wonder of human connections ahead of luxury. The campaign was devised by Mandarina Duck to showcase Rotterdam as a stage on which innovation and tradition converge, through the elegance of Erasmusbrug, known as ‘the swan,’ a bridge that symbolises the city’s urban charm, and the MVRDV-designed Depot, a section of the Boijmans Van Beuningen Museum, the world’s first art repository open to the public and an art curation benchmark.

Mandarina Duck, Fall/Winter 2025-26
Mandarina Duck, Fall/Winter 2025-26

The Fall/Winter 2025-26 collection includes the new Hunter Velvet model, a fresh interpretation of the Hunter design featuring soft velvet textures, available in four colours. Hunter Velvet is designed for city exploration, adding a chic touch to the line’s urban dimension. The Y-Lite line is made for escapades and city breaks, and features ultra-light materials and dynamic designs. New this season are the Smartduck line, designed for modern and stylish travel with its pared-down, functional shapes and useful compartments, and the Skyduck line, tough and lightweight, while a new version is available for the well-established Eco Coated line, made with 100% recycled polyester fabrics.

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